Who We Are

Our Evolution: From Growth to Legacy

ACCTION Inc. was founded on a simple but powerful insight: businesses need integrated financial and operational expertise to achieve their full potential. What began as a mission to help growing companies scale has evolved into a comprehensive approach that supports business owners through their entire journey, from optimization and growth to successful transition and exit.

Our Founder

Keith A. Pham is an entrepreneur, executive, and strategic advisor with over 20 years of experience in finance, operations, and business scaling. Throughout his career, Keith has transformed struggling businesses, unlocked operational efficiencies, and aligned financial strategy with business execution across multiple industries.

Keith built his career by identifying a critical gap in the market: most businesses in the $5M - $50M range need structured leadership in both finance and operations, but aren't ready for full-time executive hires. This insight led to the creation of the Fractional Chief Business Officer (CBO) model, blending financial insight with execution expertise to drive measurable results.

Today, Keith has expanded this vision to address another urgent market need – helping baby boomer business owners successfully transition their companies as they approach retirement.

Our Unique Approach

ACCTION Inc. stands apart through our integrated methodology that combines:

Financial + Operational Expertise

Unlike traditional CFOs or COOs specializing in one domain, we bridge the gap between financial strategy and operational execution. This holistic approach ensures that financial decisions support operational goals and vice versa.

Optimization + Transition Planning

We recognize that maximizing business value requires both immediate performance improvements and long-term exit planning. Our dual focus helps business owners achieve current profitability while preparing for successful transitions.

Guaranteed Results

Our signature Guaranteed Sale program offers business owners what no broker or M&A advisor can: certainty of outcome. For qualified businesses, we commit to purchasing the company if no suitable buyer is found within the agreed-upon timeframe, eliminating the greatest fear in the business exit process.

Our Services Philosophy

Whether helping a business scale or prepare for exit, our approach remains consistent:

1. Assessment First: We begin with a comprehensive evaluation to identify opportunities, challenges, and priorities.
2. Tailored Solutions: We create customized strategies based on your specific business situation, goals, and timeline.
3. Execution Focus: We don't just advise – we implement, manage, and measure results.
4. Value Creation: Every recommendation and action is designed to increase business value, whether for growth or eventual sale.
5. Technology Integration: We leverage AI and digital tools to automate processes, improve decision-making, and enhance operational efficiency.

Our Business Impact

Businesses working with ACCTION Inc. typically experience:

• 10-30% cost savings through financial and operational optimization
• 3x-10x return on investment through structured execution
• 25-40% increase in business valuation when preparing for exit
• Faster, data-driven decision-making, improving business agility
• Successful transitions with maximum value and minimal disruption

Our Commitment

At ACCTION Inc., we're committed to being more than consultants – partners in your business journey. Whether scaling for growth or preparing for exit, our team provides the expertise, execution support, and accountability needed to achieve your goals.

Our success is measured not by advice given, but by results achieved. That's why we focus on implementing proven frameworks, driving measurable improvements, and creating tangible value in every business we serve.

Our Values

• Competency: We bring deep expertise and proven methods to every engagement
• Consistency: We deliver reliable results through disciplined execution
• Character: We operate with integrity and always put our client's interests first

Ready to discuss how ACCTION Inc. can help your business grow or prepare for transition? Contact us today for a complimentary consultation.